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Fashion & Beauty

Equal Pockets

Creative Team
Awards/ Recognitions


Women are paid significantly less compared to men for the same job and women’s jeans have 48% shorter pockets than men’s jeans almost as if they were tailormade for carrying their lesser income.With #EqualPockets by Kings of Indigo, we make denims a symbol for equal pay. Oops. A Mexican Burger King Caravan arrives in front of the White House, calling their customers for a Halloween party that stands for what the U.S President fears most.

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