The Art Direction Portfolio Program

Build your dream career with:

2 Years PG Diploma program in Art Direction
15 Months PG Diploma Program in Art Direction & Visual Communication

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What does an art director do?

As an AD, ideas are your playground. Your mission (should you choose to accept it) is to bring brands to life.

Together with your copywriting partner (most pros work as a pair) you tinker and explore new concepts, and new ways of communicating your client’s promise. You create websites, billboards, TikTok campaigns…anything to deliver your message. Every day is a new adventure.

JAYANTA JENKINSHead of Content Marketing at Disney+
“Going to M.AD gave me the opportunity to know if this business would be right for me. I can’t describe how grateful I am for the experiences I’ve gotten through this profession.”

The Art Direction Curriculum at M.AD

What (and how) you’ll be learning.

Your training covers everything you need to know for a brilliant career in Art Direction.

Both the courses we offer are practical. Instructors are all top communication professionals (art directors, creative directors, producers, etc.)

In the first year they teach you the skills they use every day at the agencies where they work. Class projects are realistic. You may even work on a live project for a brand and present your ideas to the client.

For the second year of the 2 Years PG Diploma Program, we offer NoM.AD Experience (4 quarters) along with courses to specialize in. You can specialize in subjects like Social Impact, Gaming Ideas, Branded Entertainment, Creative Digital Marketing etc.

Similarly for the second year of the 15 Months PG Diploma Program, we offer internship (1 quarter) with the top-notch creative agencies in India. National internships will be offered only by Mumbai and Bangalore Campus.

It all goes down with an innovative curriculum of courses like:

 

  • Ideas First
  • Video Storytelling
  • Short & Sweet
  • Everything is Media
  • User Experience
  • Visual Impact
  • Motion Graphics or Short Cutz
  • Digital Campaigns
  • Gaming Concepts
  • Pop Culture Engineering
  • Social Media
  • The Brand Called You
  • Product Creation
  • Content Creation
  • Get a Job
Want to know what else you’ll be learning? Learn more about the courses you’ll take in the course brochure.

Hands On Experience Around The World

The NoM.AD Program

Under our 2 years PG Diploma program you are eligible for a NoM.AD Experience. Through our NoM.AD Experience in the second year, students get an opportunity to intern at different creative agencies across the world for 4 quarters. This program gives students the opportunity to work and learn in 4 different cities around the world.

Each quarter, we send students a massive list of active opportunities. It’s like a backdoor into the industry. We have partners in cities like:-

Our Teachers Are Industry Insiders

Art Direction courses at M.AD are taught by industry professionals. They constantly revise the classes to be as relevant as possible to the industry. What you get is the most up to date skills and best practices, applied to real projects based in reality, which produces the best work for your portfolio.
BRIG WHITEFreelance Director (Apple, Adidas, Amazon)
“Before M.AD, I was pretty much without a plan. I liked design, but didn’t know much about it. I liked reading books and watching movies. But other than that, I had no idea what I wanted to do."

Campuses Across The United States

Each school has a unique charm.
With campuses on both coasts (and one in the middle), the School of Ideas represents the best of what America has to offer. The cities we’ve chosen all boast a special blend of people, places, and energy. Just pick your creative cocktail.

Schedule A Tour At Any M.AD Campus

Experience the School of Ideas for yourself.

Check out our locations in India: Mumbai and Bangalore

How To Apply

The application is as creative as the career.
Four Stages to Apply
Step 1

The application is as creative as the career.

Enter your information and register for your M.AD School of Ideas account.
Step 2

Follow the process laid out in the application portal

Show us who you are as a creative thinker. Share examples of things you’ve created.. Or do one of our fun creative exercises. Finally, schedule an introductory meeting with your Admissions Advisor.
Step 3

Review and Submit

Make sure all your information is correct, and that you’ve paid your application fee. We’ll get back to you soon!

Our Next Cohort is Starting Soon

Program Starts: July 15 | Application Deadline: May 24

Important Program Information

Tuition
 
Tuition of 2lakhs + GST is due quarterly. It takes eight quarters which is 2 years to complete the art direction program. Total tuition cost for the program is 16 lakhs + GST.
Financial Aid & Scholarships
We work tirelessly to make M.AD affordable to students of all backgrounds. For our students, our tie up with NBFC provider can help cover some or all of tuition cost. We also offer a variety of scholarships.
International Students
In the past decades, students have come to us from every corner of India. If you’re worried about getting here, never fear: our admission counsellor will guide you. Book for a free counselling session with us.

Have A Question? Reach Out.

Career advice with no strings attached.

Our admissions team love to chat with people like you—answering questions, proposing solutions, and making plans for a creative future. An advisor can help you figure out what’s next in your creative adventure. Maybe that means Art Direction at M.AD.

Contact us for the Brochure

Crucial information about the Art Direction program.
  • Exclusive video content
  • AD Career Facts
  • Average salaries
  • Information on co-ops and internships
  • Example projects for real brands
  • Detailed application process

The Creative Network

Join 50,000 creatives getting the M.AD newsletter.

We’ve quietly built the world’s most influential creative network. It’s time for you to tap in. Each week we collect the most important creative content around the world, and share it straight to your email for free.

When the winds of change start whispering… you’ll know about it first.

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Find out more about our admissions process and take the first step towards your dream career today

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